Venture Capitalist Announces $ 1 Million Investment in Local Marketing Automation Company MXTR | Business

Houston, TX. – A $ 1 million preferred partnership investment led by Golden Section Ventures (GSV) has been secured to spur expansion of the already significant growth of a Williamsport business.

MXTR, headquartered at 1000 Commerce Park Dr., Williamsport, is the leader in marketing automation solutions for businesses with franchise and dealer networks. The company’s solutions help drive results through managing syndicated leads and coordinating marketing efforts across popular brands and locations.

“The MXTR team is made up of experts in their field. They are well aware of this problem and resolve it quickly. The rapid adoption by customers is proof of their knowledge and appreciation of the unique issues facing multi-site franchise and manufacturing organizations, ”said Dougal Cameron, General Partner at GSV.

GSV is a Houston-based investment fund specializing in early stage B2B software companies at the inflection point of expansion.

“We are proud of our entire team, of the product that has been built, and of the positive impact that the MXTR platform has on our customers,” said Mickey Locey, President and Co-Founder of MXTR. “Now, with the investment from GSV, we are well positioned to accelerate growth and continue the vision that Joe and I have for the company. “

“Aligning with GSV is extremely exciting,” said Joe Mauro, co-founder of MXTR. “The GSV team brings its expertise and experience in the creation of B2B SaaS companies. This relationship will mean great things for our employees and our customers. “

Adam Day, General Partner at GSV shared his enthusiasm for partnering with creative founders who have lived through the experience for their clients. “There is no replacement for this kind of context,” he said.

“Joe Mauro and Mickey Locey are exactly the kind of founders we’re looking for,” Day continued. “We are confident that this team will continue to ensure the success of its customers, its team and its industry. “

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