10 tips for local mobile marketing
A recent study indicates that 47% of small retailers struggle to keep up with mobile marketing trends. Here are 10...
A recent study indicates that 47% of small retailers struggle to keep up with mobile marketing trends. Here are 10...
As you navigate the turbulent seas of marketing, don't lose sight of one of your most important audiences: your local...
You have opened a cafe, restaurant, retail store or other local business.Now convince local customers to try what you have...
Through Staff | to October 05, 2017 Longtime Naples resident Nella DeCesare will share her business knowledge at...
Chatham-Kent Chamber of Commerce board member Tricia Xavier, third from left, presents the Feature Film Industry of the Month award...
Stock photoIt is a modern day truth to tackle local marketing is essential, especially for new businesses.While the internet has...
Opinions expressed by Contractor the contributors are theirs. I was recently in the process of selling a rental house that...
When I hear professional publicists and public relations specialists giving advice to writers, one theme keeps coming up: start where...
RESEARCH TRIANGLE AREA, North Carolina--(BUSINESS WIRE)--netsertif, a marketing technology company that enables brands, national retailers and local businesses to automate...
Netsertive CEO Brendan Morrissey (left) and Mixpo CEO Charlie Tillinghast (photo by Netsertive) When Mixpo has partnered with Netertif last...
The growing popularity of smartphones and mobile advertising has changed the way consumers buy and convert online. According to Google,...
How do small local businesses compete with the biggest franchises on their doorstep? In order to shed some light on...
B2B companies, regardless of size, are based somewhere. Local marketing can help you stand out in your area. It's your...
Snapchat (NYSE:SNAP) may have just changed local marketing forever.If you use Snapchat to market your small business, you can either...
Wouldn't you like to access your social media accounts, reviews, email marketing, organic search, and Google AdWords with just one...
Australia is introducing tough new rules to force Wilmar International to sell sugar through a marketing company owned by local...
According to a new white paper from digital marketing agency DAC Group, a solid understanding of digital marketing strategy at...
Any business that believes marketing can be broken down into small categories is doomed to fail. There is no online...
Managing online citations, claimed and unclaimed listings, landing pages, reviews and ratings, and data feeds for hundreds or thousands of...
Sugr creator Ruben Flores (left) brainstorms ideas for the app with team members, who write notes on his apartment windows...
Facebook is facing a new controversy centered on their consumption of videos. It seems that Facebook has overestimated viewing time...
If you live in Mumbai and use its railways and roads to get around the city, you must have bought,...
Tami Cunningham PepsiCo has appointed Tami Cunningham as chief marketing officer for Australia and New Zealand, the position having been...
The Indian semi-urban market has grown steadily over the years. Startups say orders from Tier II and Tier III cities...
Managing a digital presence that can reach and affect customers locally can be a challenge for any business. This challenge...
UsefulnessFeaturePriceSureFire Social's SurePulse Dashboard aims to help small businesses simplify, automate and centralize their marketing efforts, both locally and beyond,...
Opinions expressed by Contractor the contributors are theirs. Even established brands are still thinking about how they should allocate their...
Many of the recent advances in marketing technology are built on the promise of an increasingly sophisticated ability to anticipate...
Web.com set to buy all available shares of Yodle, closing at the end of the first quarter of 2016Yodel, based...
If you're like most small business owners, the thought of saving time for marketing, especially when you don't have a...
Jessica Batt Digital advertising services company, Exponential Interactive, has promoted its Asia-Pacific marketing manager to a global role, as part...
MarketingZoom headquarters in Portland. After spending nearly a decade running a motorsport marketing agency, Tony Scott saw a major marketing...
Alaina Shearer (How Alaina Shearer Started a $1.2 Million Digital Marketing Agency as a Single Mom), founder and CEO of...
MONTREAL--(BUSINESS WIRE)--SweetIQ, the leading local marketing automation platform, today announced it has raised $4.2 million in Series A funding, led...
Asia may be the world's largest and fastest growing consumer market, but a handful of overseas retailers have continued to...
Morrisons will undertake another in-store overhaul as it looks to the remaining portfolio of large supermarkets following the sale of...
Since its creation in 2007, Single solutions aims to offer SMEs a complete package - from website creation to help...
I'm often asked, usually at cocktail parties, "How do you create the optimal allocation for local media?" and "How much...
Business 101 - How To Succeed In Your First Year In Business!The answer to this question is quite simple. You...
Local SEO has become a major part of global search engine optimization (SEO). There are millions of businesses around the...
TThe advertising industry has been enthusiastic about the possibility of using mobile technology to better target messages using consumer location...
As we enter February, marketers across the country are putting the finishing touches on their local marketing campaigns. In today's...
McDonald's is looking to better align its global brand building with its local in-store activations as it steps up its...
If you run a local business focused primarily on customers in your area, you might think that global social media...
Establishing an effective marketing budget is sometimes a challenge for a small business, which usually cannot allocate significant funds for...
Google My Business is an important update for managing your local business on Google Maps and Google+. This online marketing...
Recently, Google changed the algorithm to help improve the accuracy and relevance of local results. To be clear, the algorithm...
Shortlya company that helps businesses sync their data between local search services and their own websites, announces it has raised...
In the past, one of the best marketing benefits a local business could hope to achieve was word of mouth...
The small business marketing industry is about to see a massive influx of competition, as a range of companies with...
Why do businesses feel like their local marketing for stores ends with submitting a data feed through a syndicator? In...
At the end of 2011, Seth Priebatsch, the 22-year-old founder of Higher level, describes a potentially shocking scenario for the...
Editor's note: This article explains local marketing strategies for a particular niche, but these techniques can be applied to any...
I learn so much from the small businesses I visit.I've written thoughts on small business before while having a pedicure...
Photograph by James Schmelzer, Elite Photographic StudioStuart Arkin got his first glimpse of the business when he ran his father's...
Have you been tempted to use one of those marketing services that reports the number of calls your business receives...
Local marketing strategies have evolved a lot in recent years. It all started with businesses getting a URL and building...
There are a LOT of hyper-locals marketing companies in business right now. Everyone knows Groupon and LivingSocial, of course. And...
BOISE, Idaho--(BUSINESS WIRE)--Balihoo (www.balihoo.com), the leading provider of local marketing automation (LMA) technologies and services for national brands with local...
SoMoLo marketing (social, mobile, local) is the main digital trendI write a monthly column for Neal Shaeffer's Windmill Networking blog....
This is the third of four articles dealing with distributed marketing. So far in this series, I've explained what distributed...
Opinions expressed by Contractor the contributors are theirs. When we are hired to help develop and implement a neighborhood marketing...
Last week in this column, Chris Silver Smith shared a thoughtful take on the state of Yellow Pages print and...
Many small and medium-sized businesses (SMBs) are realizing the marketing potential of Facebook's massive audience and have started growing their...