Inlander joins local marketing effort | Columns & Letters | Spokane | Interior of the Pacific Northwest

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Having worked for over 25 years to help connect local businesses to local consumers, the Inlander is in a unique position to help.

Last week, a group of local organizations received $1.97 million from the federal CARES Act. The Spokane County Board of Commissioners voted unanimously to award the funds to Greater Spokane Incorporated (GSI), West Plains Chamber of Commerce, Spokane Valley Chamber of Commerce, Downtown Spokane Partnership and Visit Spokane. The Interior partners with this group to market and promote Spokane County businesses to local residents, and to help these businesses communicate how they are ready to serve customers even during these difficult times. Other community-minded corporations and institutions have also joined the project to help support restaurants, shops and entertainment in the months ahead.

Having worked for over 25 years to help connect local businesses with local consumers, the Interior is in a unique position to help. Especially in the restaurant business, we have worked closely with the food hospitality industry for the past eight years on Inland Restaurant Week, which ended just days before the pandemic hit our region. Being so closely tied to the hospitality industry, it has been painful to see the impacts on so many of our friends, customers and neighbors. We started looking for ways to help, and found that others felt the same way, so this group came together.

Click to enlarge Ted S. McGregor Jr. is the Inlander's publisher.

Ted S. McGregor Jr. is the Inlander’s publisher.

This is an initiative of the Interiorthe advertising and marketing services of . It’s important to share with our readers that while government funding is being provided through this project to help Spokane County businesses, our editorial coverage remains independent of this initiative. The Interior continues to cover the region’s recovery efforts in its news pages each week, often in “The Road Back” series, collected at inlander.com/recovery.

As we all look to the future and consider how we will navigate the months of uncertainty ahead, a reality has set in: trade and security must co-exist. Our local businesses need our support, and our local citizens need food, goods and services. Through this effort, all partners will work to make those connections smoother, to communicate the care our companies take to serve you, and to help us prove that right now, when we need it most, we can stick together and get through this to happier days ahead. We need to take care of ourselves, our families and each other.

For our part, we will coordinate with businesses across the county, connecting them to the support that exists among our partners and helping them share their individual messages. You’ll see weekly “Back To Business” stories in the Interior, telling you how to best support local businesses. We will amplify these messages through our partners, as well as on the internet and social media. As part of the program, we will develop new recovery-focused publications that businesses can use to deliver their message directly. If you are a local business and would like to know how to participate, email us at [email protected]

Ted S. McGregor Jr. is the publisher of the Interior.